“Good design is good business”

…says Hemmant Jha of Honest Structures, as he talks about how good design is empathetic, mindful and ‘good for everyone’

Fighting green crisis with Green Humour

Armed with words and wit, illustrator Rohan Chakravarty is sketching a unique dialogue around wildlife and conservation.

The amazing benefits of going plant-based

My journey to a plant-based diet began on a whim three years ago and I feel stronger and healthier than ever before.

Discover the virtue of ‘organic’ from the founder of a farmers’ store

The founder of Mumbai’s first 100% organic produce shop, Rahul Pabreja deconstructs the buzzword and explains why we must educate ourselves about it.

Finance to farming – why I moved off the grid

From braving flooded tents to feeling the love of your first homegrown harvest, the pursuit of farm life is as rewarding as the dream, Harsh Valechha tells us.

Treewear – Making the everyday organic

Made of organic ingredients that are often good enough to eat, TreeWear provides chemical-free alternatives for everyday articles

This Mumbai couple is setting goals for an eco-friendly urban home

Having made a few conscious switches towards a sustainable home, Prashant and Vibhuti are always exploring ways to make their home an urban oasis.

Reinterpret jugaad with LataSita’s upcycled fashion

Team Ethico spoke to Fashion entrepreneur Meghna Nayak about her company LataSita, which upcycles one’s existing wardrobe to weave a brand new story – all while leaving no new trail

Arrested development – How Aarey protest landed me in jail

One of the largest citizen action movements protesting the felling of 2,000 trees to build a metro carshed, the Aarey protests have been a show of strength and spirit in Mumbai. And for some of us it has been a defining lesson in fight and forbearance.

The great Indian zero waste wedding

From dodging questions and comments to single-use plastic, Deepa and Prashin set a fine example of a sustainable wedding

Our tryst with trash: The Ethico story

Ethico founder Indranil and his wife Rabia, together with the founders of the #MahimBeachCleanUp, share their trials and triumphs of exposing one of Mumbai’s neglected beaches from under piles of trash.

Meet Karan – the music therapist you must lend an ear to

Therapeutic music practitioner, Karan Sajnani speaks of healing sounds as the mindful, holistic and perhaps more effective alternative to Western medicine.

5
Meet the king of zero-waste cafes, Eat Raja!

A local eatery owner in Bengaluru’s Malleshwaram, Raja is a cheerful and much-loved ambassador of the zero-waste life

Starting from scrap! Meet the upcycling entrepreneur

Made entirely from upcycled material, Hamsini’s creations are a riot of all things pretty

View All

green carpet

Ronnie and Zarina Screwvala

An entrepreneur and towering media personality, Ronnie Screwvala wears multiple hats but we are here to applaud his stupendous work with Swades Foundation – a non-profit organization which he and his wife Zarina founded in 2013. Swades works towards empowering rural India – largely farmers – with ethical practices and modern technology. By focussing on the overall development of a village, Swades has positively impacted over 5,00,000 lives in more than 2,500 hamlets across Raigad district of Maharashtra – this includes providing medical facilities, supporting schools and anganwadis, constructing toilets, funding water projects, assisting farmers with modern ways of irrigation, paddy cultivation and so much more! Dedicated to the well being of our rural landscape and enabling reverse migration, Ronnie and Zarina are the kind of power couple we want to cheer for.

Will you join the Plastic Free July campaign?

If you haven’t already begun your journey towards sustainability, here’s some inspiration for you to get started and take up the plastic-free challenge.

Ethico Bookshelf – July reads

Here’s what our reading list looks like this month. Pick a title of your choice and join us!

Clean Beauty = Amazing YOU

Follow these amazing global influencers to get your daily dose of green, sustainable beauty recommendations.

Compostable, eco-friendly, biodegradable – don’t let the wordplay get to you

Information is the first step towards adapting a sustainable lifestyle. Poonam Bir Kasturi helps us understand the implication of some of the buzzwords in the space

Ethico Bookshelf – June reads

Here’s what our reading list looks like this month. Pick a title of your choice and join us!

Why we must think like the Japanese

A modern society that is rooted in traditional philosophies, Japan looks into the future while borrowing generously from its past. We must too.

Ethico Bookshelf – May reads

Here’s what our reading list looks like this month. Pick a title of your choice and join us!

Eco-documentaries for lockdown viewing

From ocean pollution to animal cruelty and global warming, here are our picks for some gut-wrenching, eye-opening and sometimes, heart warming films.

Confessions of a serial meditator

How Vipassana changed the way I engage with my thoughts

5
5 simple munchies you can stir up at home

We love the crunch of a crisp as much as we hate the rustle of the plastic packet that it comes wrapped in. With these home-made recipes, you can skip the noise.

Ethico Bookshelf – April reads

Here’s what our reading list looks like this month. Pick a title of your choice and join us!

0
Simple Steps for a Greener Home

It’s always the little things, isn’t it? Follow these simple steps to make your house more sustainable

Three reasons why your child must grow up with wooden toys

From sparking imagination to making the child more mindful, wooden toys are so much more than their plastic counterparts

5
Exfoliate, naturally

Fix yourself a DIY face scrub that is good enough to eat

Recycle guide for the lazy Good Samaritan

If you have the heart to donate but not the time for it, here are a few good ideas to turn to.

Plastics explained: What you need to learn and unlearn about the problem polymer

The first step to solving a problem is understanding it. Here, we break down the complex world of plastics so you can navigate your way through it better.

Here’s what we took away from Dysco’s very woke Y3K

A shared space for anyone and everyone working towards a better planet, Y3K – Planet Lost and Found, garnered pertinent environmental voices and conversation.

Ethico Bookshelf – March reads

Here’s what our reading list looks like this month. Pick a title of your choice and join us!

Only electric cars can drive sustainable change. Or can they?

Electric cars can stop global warming. Or can they? Girish Karkera clears the air around these haloed machines.

Here’s why you should start composting today

Humans are the only species to generate waste that can’t naturally decompose, making composting not just a crucial but also necessary part of urban living, says Rajeshwari Phadtare Mahadik.

To bee or not to bee – isn’t a question. Pollinators are begging for our attention!

Often dismissed as pests and now facing the threat of decline, it’s high time we recognize pollinators for what they are – life savers

Why Fast Fashion must go out of style

The fashion industry is one of the biggest in the world, accounting for 2% of the global Gross Domestic Product. It is also one of the biggest polluters on Earth—second only to oil.

Don’t be a trashy tourist, clean up after yourself

A good traveller is a mindful traveller. Do you follow these simple green travel tips?

Give your baby the comfort and hygiene of a cloth diaper

Disposable nappies are a nightmare for our landfills. While nothing beats the classic (albeit labor-intensive) ‘langot’, the cloth diaper is your next best bet

How many Earths would we need if we all lived like you?

The Footprint Calculator offers a reality check on the consequences of our actions – ecologically

The radical goodness of green volunteering and why you must try it

Enriching and enjoyable as any other holiday (if not more), this one comes without the guilty indulgences of one – at less than half its cost. And a whole other world joy!

How to speak to a climate change skeptic

Despite the melting icebergs and plastic-laden fish bellies, there are those who diss the environmental talk. Talkback, smartly

How to be a conscious consumer

Mindful consumption is the first step to conscious living. Start now.

View All